BUS 402 Assignment 1: To Build or Buy - Strayer
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Due
Week 4 and worth 240 points
Select
a small business that you visit often (e.g., coffee shop, bookstore, sporting
goods store, etc.). Write a 6-8 page paper in which you:
1. Craft a brief (1-2 pages)
strategy for a business concept that would directly compete with the small
business you selected. Explain the rationale for the strategy in detail.
2. Determine if it would make more
sense to open the new business you describe or to purchase the existing
business you selected. Explain your reasoning.
3. Discuss the most appropriate form
of ownership for your new business (assuming your current financial situation).
4. Outline a business plan for your
business. Visit http://www.sba.gov
for tools and templates.
5. Include at least two (2)
references outside the textbook.
Your
assignment must follow these formatting requirements:
Be typed, double
spaced, using Times New Roman font (size 12), with one-inch margins on all
sides; citations and references must follow APA or school-specific format.
Check with your professor for any additional instructions.
Include a cover page
containing the title of the assignment, the student’s name, the professor’s
name, the course title, and the date. The cover page and the reference page are
not included in the required assignment page length.
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